8 Comments
User's avatar
Will G.'s avatar

Love this!

Sam Haycock's avatar

Thanks Will! It was good fun to write

Will G.'s avatar

would love your thoughts on some of my stuff, follow me back, I could DM you??

Waleed Elaghil's avatar

Loooove it!

But I would make the trigger 24-48hrs after delivering value (not necessarily the entire work but maybe the aha moment)

Personally, if I get an upsell right after I start working with someone or a saas tool, I'll have a bad salsy impression about the company/person associating them with "thinking about themselves not the customer"

The "trust upon signing" is an assumption and usually never true in my experience.

Sam Haycock's avatar

Good comment! There’s a fine line between coming off salesy and helping. Check out the screenshot of the message I send. It’s much more than a message just saying “buy more from me”

Dominic Kristianto's avatar

I never thought of this before! Simple no-brainer upsells could work on service industry.

Thanks for the insight Sam 🙌

Sam Haycock's avatar

Absolutely Dominic! B2B and B2C, these types of simple upsells can increase AOV across a wide range of industries

Karl Stott's avatar

Has the emergence of A I made ghost writers obsolete? Have ghost writers become ghosts themselves?