8 Comments
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Will Green's avatar

Love this!

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Sam Haycock's avatar

Thanks Will! It was good fun to write

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Will Green's avatar

would love your thoughts on some of my stuff, follow me back, I could DM you??

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Waleed Elaghil's avatar

Loooove it!

But I would make the trigger 24-48hrs after delivering value (not necessarily the entire work but maybe the aha moment)

Personally, if I get an upsell right after I start working with someone or a saas tool, I'll have a bad salsy impression about the company/person associating them with "thinking about themselves not the customer"

The "trust upon signing" is an assumption and usually never true in my experience.

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Sam Haycock's avatar

Good comment! There’s a fine line between coming off salesy and helping. Check out the screenshot of the message I send. It’s much more than a message just saying “buy more from me”

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Dominic Kristianto's avatar

I never thought of this before! Simple no-brainer upsells could work on service industry.

Thanks for the insight Sam 🙌

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Sam Haycock's avatar

Absolutely Dominic! B2B and B2C, these types of simple upsells can increase AOV across a wide range of industries

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Karl Stott's avatar

Has the emergence of A I made ghost writers obsolete? Have ghost writers become ghosts themselves?

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